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Votigo Blog

Archive for October, 2010

Mobile Tag Sweepstakes For Aloft Hotels

Wednesday, October 13th, 2010


Part scavenger hunt, part sweepstakes and all digital fun, Aloft Hotels are “making history as part of the first contest by a hotel brand to use digital “Tags” as entries.” The unique contest is powered by Votigo’s mobile sweepstakes platform, using Microsoft’s Tag Reader.

Users can enter the mobile sweepstakes in three easy steps:

1. Find the tag at any participating Aloft Hotel
2. Download the free app using your handset at gettag.mobi
3. Scan the tag and enter to win

The grand prize includes airfare and accommodations for Live in the Vineyard taking place from Nov. 13 to 15, in California’s Napa Valley.

“Aloft guests embrace technology like Tags, and we think they’ll appreciate that we’re the first hotel brand to get creative with Tags in a contest like this,” said Brian McGuinness, Senior Vice President of Specialty Select Brands for Starwood.

Votigo’s mobile contest platform can be used as an integral part of your next marketing initiative or special promotion. Mobile contests encourage engagement from your existing and potential customer base by providing a new platform for brand interaction.

If you’re interested in a mobile contest for your brand, contact us today!

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We’re hiring! Director, Product Management

Friday, October 8th, 2010
We’re Hiring!
Director of Product Management

Votigo is a fast-growing, privately held company with offices in the San Francisco Bay Area, Boulder, CO, and Hyderabad, India. Votigo is a Facebook Preferred Developer Consultant and a leader in the social media promotions industry. The company was founded in 2006 to help businesses better engage their customers, build brand awareness, and increase revenue through the use of user-generated photo and video contests, interactive sweepstakes, and online promotions. Our campaigns run on Facebook, Twitter and stand-alone websites. Votigo works with leading brands and agencies including Ford, Coca-Cola, Southwest Airlines, Sharpie, KOHLs, Shutterfly, DraftFCB, Ogilvy, Wunderman, and Arnold Worldwide.

About the Position:
We are looking for an experienced Director of Product Management to lead the product development of our expanding suite of solutions. The ideal candidate will be a born leader, passionate, flexible and results oriented.

Responsibilities:

  • Lead the full product lifecycle including concept, specification, design, launch and maintenance phases.
  • Identify new opportunities and define product vision.
  • Build, lead and coach a team of product managers.
  • Work closely with the engineering team to help determine the best technical approach and schedules.
  • Communicate with existing and potential customers to prioritize features and plan future product offerings.

Qualifications:

  • BA/BS preferable in Computer Science or a related technical field. Masters degree preferred.
  • Excellent organizational and communication skills.
  • Demonstrated experience shipping products (concept to launch).
  • Strong understanding of the Facebook Platform.
  • Entrepreneurial experience a plus.
  • Experience working with overseas development teams a plus.
  • Knowledge of SCRUM or other Agile software development methodologies.

A competitive salary and equity plan is available as well as medical, dental and 401(k).

email your resume to jobs@votigo.com

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PetSmart Facebook Photo Contest

Monday, October 4th, 2010

In celebration of Halloween, PetSmart wants you to scare your way into a PetSmart commercial! In the first week alone, we received over 5000 entries of pirate pooches, devilish kittens, bank robbing rabbits and much more.

Demonstrating the unlimited potential of Facebook contests powered by Votigo, PetSmart’s Pet Photo Contest has received over 1.5 million page views in just a few weeks. Community voting, viral sharing and commenting are all part of Votigo’s standard Facebook Photo Contest features that ensure your contest reaches as many users as possible.

Head over to PetSmart’s Halloween Photo Contest and vote by clicking the orange paw print under your favorite entry today!

Votigo is a Facebook Preferred Developer Consultant and has run contests on Facebook for brands including Southwest Airlines, Baskin-Robbins, HP / Sex and the City 2, Champion Athleticwear, KOHL’s, DSW Designer Shoe Warehouse, and more.

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Breast Cancer Awareness Photo Gallery For Sharpie

Monday, October 4th, 2010

In celebration of National Breast Cancer awareness month, Sharpie launched a Votigo powered social media gallery enabling their users to fight for the cause. For every signature uploaded, Sharpie will be donating $1 up to a maximum of $10,000 to City of Hope. In addition to the Sharpie community, many celebrities have uploaded signatures to show their support including Miley Cyrus, Brett Favre, Usher Raymond and many more.

Sharpie’s Ink it Pink gallery offers many of our standard features including fully supported user registration, browsing, commenting, voting and social sharing on Facebook, Twitter, email and more. Promotions supporting a cause coupled with user generated content are a great way to expose your brand to new users.

If you would like to discuss a Votigo social media solution for your brand, contact us today.

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Photo Contest Microsite for Kmart and Steve Harvey

Friday, October 1st, 2010

From mild to caliente, Kmart and Steve Harvey want you to show off your Flavor Factor! Each week will feature a new flavor challenge. Show your spice by uploading a photo showing your personal style and incorporating the item of the week.

Kmart’s Flavor Factor microsite incorporates many of Votigo’s contest features including custom voting modules, user profiles, category specific galleries and much more.

Our contest microsites not only engage your audience, they can also drive traffic to your e-commerce site. Each featured Flavor Factor challenge contains pricing and links to products in the Kmart store. This is a great way to generate sales or create awareness for new products.

If you’re interested in creating a contest microsite, contact us today!

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