Votigo Blog

Archive for the ‘Uncategorized’ Category

Votigo - Facebook Preferred Developer Consultant

Monday, March 8th, 2010

We are very excited to be added to the Facebook Preferred Developer Consultant Program!
Votigo was chosen for the program because of a strong track record building Facebook Applications for brands including Southwest Airlines, DSW Designer Shoe Warehouse, Baskin-Robbins, Champion Athleticwear, Simmons Beautyrest, and more.  Facebook reviewed work samples, professional references, and company history to make their determination.

Facebook introduced the program to help brands, celebrities, companies, and organizations who are looking for the best resources to start building an application on Facebook.com, optimize a Facebook Connect integration or build a Facebook Page. The Preferred Developer Consultant program helps connect people to the resources they need to build with Facebook products and technologies.

Contact us to find out more information about our Facebook Applications for Video / Photo / Essay Contests, Viral Sweepstakes, Quizzes, and more.

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Simmons ‘Tweet for Sleep’ Twitter Contest

Thursday, February 25th, 2010

We love this!  Simmons Beautyrest asks… “What would you do for a good night’s sleep?”

The Twitter Sweepstakes micro-site allows users to follow the @SimmonsBedding Twitter page and tweet a message to be entered into a random drawing sweepstakes.

Get more information about @votigo Twitter Sweepstakes solution and other Viral Sweepstakes on Facebook and branded websites.

Read this MediaPost article about it.

The contest is part of the Atlanta-based company’s ongoing series of social networking promotions that enable Simmons to communicate directly with consumers so they are more engaged with the company’s brands, says Tim Oakhill, Simmons’ executive vice president of marketing. Simmons will be hosting several online sweepstakes throughout 2010.

“We designed the sweepstakes to make Simmons more accessible to consumers, with the ultimate goal of increasing familiarity with the Simmons and Beautyrest brands,” Oakhill tells Marketing Daily. “Using social media communications to connect with consumers helps Simmons to be at the forefront of potential customers’ minds when they are ready to shop for a new bed; plus, this specific contest lets us better understand how much consumers value a good night’s sleep.”

Twitter is an especially effective way of generating interest in the sweepstakes because it allows the company to reach each participant’s network of friends and family with a link to the contest Web site, Oakhill adds. “As a direct result of the ‘Tweet For Sleep’ promotion, we’ve already seen an increase in our Twitter followers, and we’ll continue to connect with these consumers after the contest is over through our series of daily tweets, which communicate consumer-friendly Simmons news such as sleep tips, company press coverage and announcements of new online contests,” Oakhill says.

Consumers can tweet from their personal Twitter accounts or via the entry form on the sweepstakes Web site. Participants may choose to post an original tweet, to re-tweet a variety of sample tweets listed on the sweepstakes Web site or to re-tweet another entrant’s tweet.

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Folgers Jingle Video Contest

Thursday, February 25th, 2010

Folgers is celebrating its 25th year anniversary of the Folgers Jingle by running a video contest.

Want a chance to showcase your musical talents? Send us your original take on the Folgers® Coffee jingle. The winner will receive $25,000 plus the chance to have their jingle featured in a Folgers Coffee commercial.
Calling All Musicians!

Compose your original version of the Folgers Coffee Jingle, including “The Best Part of Wakin’ Up is Folgers in Your Cup®” melody and lyrics as shown in our Tool Kit.

This is a great example of our customizable the Votigo Contest Platform is.  The front-end of the website is custom from the bottom up, but it utilizes all of the same back-end functionality of our standard contest micro-sites.

Public voting will happen from March 28 to April 21, 2010.

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Parenting.com Photo Contest at 70,000!

Thursday, February 25th, 2010

The Parenting.com Baby & Child Model Search contest site has had over 70,000 photo submissions since it started a little over 3 months ago in November, 2009!  The contest site is built and hosted on the Votigo contest platform.

A little about the contest itself:  Win a Year with Ford Models and more.  It’s free and easy to enter. You can submit new photos all year long.  The Parenting.com Baby & Child Model Search offers monthly prizes, talent agent exposure and a chance to win a year of representation with Ford Models.

The site allows people to sign up, vote and share individual photos, view monthly winners, and receive a special coupon code for Shutterfly.

See other Micro-site examples.

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Southwest Airlines Facebook Video Contest

Thursday, October 29th, 2009

Bags Fly Free™ Video Contest
Southwest Airlines is asking you to show them what you’d do for $100, and you could win 1 of 4 vacation packages.

Southwest chose Votigo’s Flash Contest Widget with Facebook Brand Page support for this video contest.  The widget is simply added to a brand page tab.  Users can sign up, upload their videos, vote, browse other videos, and get the details all from within the widget.  It can easily be shared with their friends on Facebook as well as grabbed and posted to any other site or blog like the one below.

Votigo also offers full-featured, completely integrated Facebook Contest applications like these contests for brands like Champion, Simmons Beautyrest, and KOHL’s.

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Twitter Contest for Quicken

Thursday, October 22nd, 2009

We are very excited to announce our latest viral sweepstakes solution. This Twitter Sweepstakes for Quicken requires users to first follow @Quicken on Twitter and then tweet a message with a specific hashtag.   In this case it’s #quickenfreerent. Running a sweepstakes on Twitter is a great way to encourage users to follow your brand on Twitter.  Add on top of that the viral nature of Twitter and you’ve got a recipe for a successful promotion.

Some of the unique features of Votigo’s Twitter Sweepstakes solution is that it comes complete with a fully branded micro-site that displays the latest tweets from users entering the random-drawing sweepstakes with a specific hashtag.  All tweets are first pulled into the Votigo screening tool where they are reviewed and approved to ensure only appropriate content is displayed on the micro-site.  Each valid tweet is entered into the random-drawing.  Votigo’s technology validates that users are followers of the brand’s Twitter page.   There is also an alternate means of entry in the form or a standard online sweepstakes for those consumers that do not have a Twitter account.

Votigo handled the design, development, and official contest rules. We worked with Quicken’s PR agency Outcast Communications.

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Coca-Cola Correspondent Video Contest

Thursday, October 1st, 2009

Coca-Cola and interactive agency Studiocom chose Votigo’s Flash Contest Widget to power their “Coca-Cola Correspondent” Contest.  This is a great example of how the design of the the widget can be customized!

About the contest:

Coca-Cola is looking for the next Coke Correspondent for the 2009 American Music Awards. For your chance to be on the Red Carpet at the 2009 American Music Awards, submit a video that shows us your personality, enthusiasm, on-camera presence, and excitement for the Coca-Cola brand. You can submit a video of yourself, or you can show off your killer interview techniques - just make sure you have permission from anyone in the video to upload your entry and that you don’t include any trademarks except Coca-Cola.
Each video counts as 1 entry into the contest. The contest begins on October 1, 2009 at 12:00 a.m. EST and ends on October 31, 2009 at 11:59 p.m. EST.
Watch the sample videos for inspiration - then create your own video that is between 15 seconds and 4 minutes in length. When you’re ready, come back and click on the “Submit Video” tab to register and submit your video.

Votigo Contest Widget Features

STANDARD FEATURES
Photo or video upload, storage and playback
Support for image embed from any site on the web
Video or photo browsing
Contest user-registration
Separate database for user data
Contest statistics reporting
Vote fraud prevention
Opt-in email collection
Photo, Video, and Text combination (multiple media types)
Support for Youtube video embed
Customization of look & feel
User email alerts and notifications
Support
VIRAL FEATURES
“Share this” functionality
“Email this” functionality
ADMINISTRATIVE & ANALYTICS
Pre-screen moderation tool for entries
Complete web analytics and reporting
Multiple voting rounds or Judging plus voting
Custom registration questions
ADDITIONAL FEATURES
Facebook Brand Page Widget (Application)
AVAILABLE SERVICES
Official contest rules
Winner verification & announcements
Prescreening by Votigo
Moderation by Votigo

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Royal Caribbean International Video Contest Sites

Thursday, October 1st, 2009

We’re beyond excited to announce that Votigo is powering the Royal Caribbean “Reporter at Sea” Video Contest.  There are actually five different contests going on in multiple countries and languages. (US, UK, Canada, Germany, and Mexico).  We worked with global PR agency Weber Shandwick and Outthink on the overall execution.

The Votigo Platform powers the entire contest including everything from custom user registration, video upload and playback, voting, data collection, reporting, sophisticated judging and screening tools, social media sharing functionaliy, hosting, and more.

About the contest:

Submit a creative video entry/news report showcasing your best reporting skills and explaining why you should be chosen for the assignment of a lifetime with USA Today!

Be sure to highlight your ability to entertain and clearly explain and effectively bring to life travel and cruising concepts.

* Videos must be fewer than 45 seconds in length and must not exceed 100 MB in size
* Format must be AVI, MOV, WMV, MP4, MPEG, FLV, 3GP, or 3G2
* One submission per person

The entry period is from Monday, September 28, 2009 at 12:00 a.m. ET until Friday, October 9, 2009 at 11:59 p.m. ET

Once the entry period has ended, 10 finalists will be selected

Online voting begins on Tuesday, October 20, 2009 at 12:00 a.m. ET and ends on Sunday, October 25, 2009 at 11:59 p.m. ET. Consumers can vote once per day for his/her favorite video.

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Hilton Garden Inn Holiday Video Contest

Wednesday, September 16th, 2009

Hilton Garden Inn presents the Holiday Kick Start Video Contest.

Show off your rockin’ dance moves and win a VIP trip to New York City to Kick Off the Holiday Season with the World Famous Rockettes!

Hilton Garden Inn is searching for your best dance moves this holiday season.  Tap, spin, twirl, groove, rock, step,and of course, KICK your way to New York City to meet the Rockettes, attend this year’s Macy’s Thanksgiving Day Parade and see a VIP performance of the Radio City Christmas Spectacular Starring the World Famous Rockettes!

So, lace up those dancing shoes and show us what you’ve got!

Votigo’s powers the contest with its white-label video contest micro-site platform.   Users can easily share with their friends on Facebook, Twitter and everywhere else via email and widgets.   User profiles, commenting, friend & fan connections are all part of the platform.
Votigo worked with digital marketing agency Again Interactive on the promotion.
Read the press release from Hilton Garden Inn.

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KOHL’s “Raise Your Receipt” Sweepstakes

Wednesday, September 16th, 2009

KOHL’s is running a user-generated video, photo, or story sweepstakes to promote the KOHL’s California Grand Opening.  Users are encouraged to tell their Kohl’s savings stories and share them with their friends and family.  Users can log in with their Facebook account, vote, and comment.  There will be 4 winners everyday.

Votigo powers the UGC sweepstakes micro-site that includes video or photo/story upload, user-voting, commenting, recent activity stream, Facebook Connect login option, custom registration, data collection, and screening tool to ensure appropriate content.  Votigo worked with Katz Media Group on the promotion.

Find out more about the contest.

Find out more about Votigo’s social media contest solutions.

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