Votigo created a groundbreaking crossplatform social sweepstakes that incorporated Twitter, Facebook, Instagram, yFrog and Twitpic. Fans submitted photos from photosharing sites via Twitter, or directly through Instagram by tagging the photo with the campaign hashtag. Entries had to reference @NeimanMarcus and @LouboutinWorld to be entered in the sweepstakes. An iframe displayed the live feed of all entry photos on a Facebook tab and on the Neiman Marcus blog.
- Prize: 1 winner received a pair of Louboutin shoes
- 1,200 Entries
- 9,142 Page Views
- 4,345 Visits