Freshpet utilized Votigo's platform to create a custom Facebook application that allowed fans to upload their stories and tell Freshpet why their pet deserves FRESH. By doing so the applicant received three extra entries in the sweepstakes. The Facebook application was formatted as a likegated sweepstakes requiring that fans that wished to enter the contest become a Freshpet Facebook fan before entering the sweepstakes.
- Grand Prize: 3 month supply of Freshpet
- 50 additional winners receive a coupon for a free Freshpet product
- 2,353 Entries
- 1,500 new fans through the sweepstakes