Social Network Applications

A Social Network Application is a feature or mini-website that lives inside an existing social network and takes advantage of the friend relationships, built-in messaging, profile data and other information of the users of that application.

Facebook & OpenSocial Applications
Give your brand a unique presence on Facebook, MySpace, hi5, bebo, friendster, or Orkut by launching your own custom application. We build custom applications that can be added by social network users in one click. Include video, photos, gifting, points systems, and contests or let us help you strategize as to what the best application would be for your brand or product.

Why are social network applications important?

  • You get access to a huge engaged user base
  • There is a low barrier for user participation
  • You can tap into established friend relationships
  • Applications on social networks have proven viral growth methods
  • You can monetize your application through advertising or your existing business model
facebook 130 million visitors. opensocial 350 million visitors. myspace. friendster. bebo. orkut. six apart. hi5. imeem. linkedin

5 tips for a successful application

  1. Think long term. The app is an extension of your business. Once you acquire users to your application you
  2. Clearly define your objectives
  3. Make it simple
  4. Iterate
  5. Choose the right partner

5 uses of an application

  1. Brand building
  2. Data acquisition
  3. User acquisition
  4. Extend your existing business
  5. Launch a new product, brand, service, or organization




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